CARTIER - Love Configurator

(2025)

Client — CARTIER
Agency: Bonjour Paris & Decimal Studio 

Decimal studio developed a high-end interactive WebGL experience allowing users to create and customize their own bracelet directly in 3D. 

The project focused on translating Cartier’s luxury identity into a digital environment that feels both elegant and innovative. The final experience delivers a smooth, interactive interface where consumers can explore materials, shapes, and finishes in real time, reinforcing the brand’s craftsmanship and attention to detail.

Creative Direction: Martin Legagneux, Germain Felzinger, Naïs Bessaih
Lead CGI : Naïs Bessaih 
Design 3D & Animation: Naïs Bessaih, Fabio Cocciolo
3D Modeler : Maria Grazia Di Giovannantonio